Dunkin' Donuts releases, sells out of "DunKings" tracksuits following fan-favorite Super Bowl commer

Publish date: 2024-08-14

There were plenty of memorable Super Bowl commercials during Sunday night's game. It wouldn't be the Super Bowl without them.

Some were unusual, like Michael Cera for CeraVe; some were just plain annoying (looking at you, Temu). But one in particular captured the hearts of football fans, and it's not the usual iconic Doritos ad this time.

According to Numerator's "quick-pulse" Super Bowl 58 survey, Dunkin' Donuts' "DunKings" ad, which featured Boston legends Tom Brady, Ben Affleck, and Matt Damon, was the most-liked commercial from the game. Twenty-nine percent of surveyors listed it as their favorite commercial.

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Fans stuck to their guns Monday morning when the franchise released "DunKings" tracksuits on its website. Listed at $60 each, the jacket and pants sold out within minutes of its scheduled noon release. The drop also included Dunkin' tumblers and a bucket hat.

The Dunkings 🍩 pic.twitter.com/NXp6RLSVVx

— Complex Pop Culture (@ComplexPop) February 12, 2024

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The flashy orange and pink tracksuits included plenty of Boston references, including Red Sox logos on the jacket fronts and sleeves. Sorry, Brady, nothing for the Patriots. For fans that snagged the tracksuits, they'll receive much more simple pieces.

Dunkin' "DunKings" Super Bowl commercial

Affleck starred in another Dunkin' commercial this Super Bowl round, but it was a little different than last year's ad. The actor joined hands with Tom Brady and Matt Damon to form a boyband. In the commercial, the "DunKings" are on a journey to start a music career, but to do so, they must get approval from Jennifer Lopez, Affleck's wife, and Fat Joe.

The boyband may have failed to win over Lopez, but Super Bowl viewers disagreed. "DunKings" for the Super Bowl 59 halftime show?

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